You are viewing a preview of this job. Log in or register to view more details about this job.

Design & Digital Media Coordinator

Gregory Ricks & Associates
Email

Job description

DESIGN & DIGITAL MEDIA COORDINATOR

We are seeking a full-time team member to join our growing independent financial firm in the Metairie office. The ideal candidate must have outstanding interpersonal communication and be proficient in Microsoft Office Suite and Creative Software (Adobe Creative Suite, WordPress, Canva) in addition to video and audio experience. Most importantly, this position serves as the first impression of the company’s visual brand and digital properties, including social media accounts and websites.

SUMMARY

This position creates a strong online presence for Company and supports the organization’s strategic marketing initiatives by implementing online strategies to increase viewership, engagement, and lead generation through social and digital media platforms.

DUTIES AND RESPONSIBILITIES

1) GRAPHIC DESIGN AND BRAND MANAGEMENT

  • Work closely with Marketing Director and staff to ensure branded content is consistent, clean, and easily understandable by Company’s core audiences, including clients, prospects, show listeners, the media, etc.
  • Using Adobe Creative Suite, specifically Photoshop, Illustrator, After Effects, Premiere, and InDesign, design external-facing products consistent with Company’s brand guidelines and compliance, including event invitations for Live Speaking Events, Monthly Physical Newsletter, Client/Prospect Events, and Employee Events, printed reports, digital downloads, factsheets, and more.
  • Bring fresh design ideas for social media graphics to boost engagement across Company’s social media platforms.
  • Design graphics for all physical and social media platforms.

2) SOCIAL MEDIA STRATEGY AND MANAGEMENT

  • Manage social media accounts, including Facebook, Instagram, Google, YouTube, LinkedIn, Podcast Sites, etc.
  • Coordinate with Company's Marketing Director, staff, and/or partners for other creative content and provide sample content for key marketing priorities.
  • Evaluate posts and accounts to ensure continued growth and high-performing content.
  • Social Media Campaigns - maintain a content calendar for all social channels prioritizing content that creates connection, conversation, engagement, and leads. Engage audiences from multiple angles: BUSINESS > targeted ads, ads for live events, FUN > employee spotlights and candid's, COMMUNITY > TWA partners, charitable events, and sponsored events, and EDUCATIONAL > webinars, radio, and podcasts.
  • Stay current on social media trends, best practices, platform changes and developments, hashtags, and functionalities.

3) WEBSITE AND OTHER CMS MANAGEMENT

  • Manage Company website to ensure new content is added and we are regularly evaluating evergreen content.
  • Regular website maintenance and updates using WordPress, including articles for the blog provided by Company, creating landing pages, and other updates of dates, names, places, events, etc.
  • Work with web vendor to ensure the website is well-maintained, glitch-free, and up to date.
  • Support other GRA web infrastructure, such as landing pages.

4) OTHER DUTIES

  • Produce digital presentations, media analytics reporting, comment moderation, paid and organize posting strategies, and utilize scheduling platforms.
  • Consistent electronic communications to databases, such as Wednesday Q & A emails, Monthly Newsletter emails, and Drip Marketing Campaigns.
  • Review digital communications analytics to create reports that inform digital marketing strategy ROI.
  • Support the planning and execution of Company events, including Live Speaking Events, Client Acquisition & Retention Events, Employee Events, etc.
  • Perform other duties as assigned by the Marketing Director related to the mission of the Company.
  • Participate in various Company internal meetings, including those related to planning and program execution, staff development, partner support, or other topics as they arise and as appropriate.
  • Provide technical assistance for social media or other help as needed to the Company staff members, new hires, and interns.
  • Editing of audio and video to be utilized in lead generation.

MINIMUM REQUIREMENTS

  • Bachelor’s Degree in Marketing, Advertising, Communications, or related field
  • Minimum 2 years experience in Marketing/Advertising preferred
  • Knowledge of Google Business and the ability to understand analytics
  • Knowledge of WordPress content management system
  • Photography and video editing skills preferred
  • Possess above-average computer skills to include Microsoft Outlook, Word, Excel, PowerPoint, and applicable design software like Photoshop, Illustrator, etc.

KNOWLEDGE, SKILLS & ABILITIES

  • Experience working in a fast-paced environment
  • Ability to prioritize and work with a demanding team
  • Attention to detail
  • Consistent follow-through and taking projects as far as you can
  • Hard-working and dedicated to the team
  • Problem solver

PERSONAL SKILLS

  • Strong work ethic
  • Flexible
  • Self-Starter
  • High level of interpersonal skills
  • Desire to support a team

BENEFITS

  • Medical, Dental, Vision, and Disability Insurance
  • PTO
  • Holidays follow Stock Market Holiday Schedule (for the most part)
  • 401k Matching
  • Flexibility

Job Type: Full-time

Pay: $55,000.00 - $65,000.00 per year

Benefits:

 

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Professional development assistance
  • Vision insurance

 

Schedule:

 

  • Monday to Friday

 

Education:

 

  • Bachelor's (Required)

 

Experience:

 

  • Design & Digital Media: 2 years (Required)

 

Location:

 

  • Metairie, LA (Preferred)

 

Work Location: In person