
Intern/Graduate Assistant: Graphic/Digital Design and Social Media Focus
Job Type: Internship - Fall 2025 – Spring 2026
Rate: $16.00 -$17.00/hour dependent on year of study
Hours: Maximum 29 hours/week
Location: Henrico, VA
Opening Date: August 6, 2025 Closing Date: August 29, 2025
Program Eligibility: Junior or Senior Undergrad or Graduate students enrolled in a Communications, Marketing, Digital Media, Graphic Design or related program.
About the Role
HSEA is seeking a driven, detail-oriented Intern to support its Marketing team. This hands-on role is ideal for a undergrad or graduate student with experience in graphic design and social media, and who is looking to gain experience in the dynamic world of sports tourism and entertainment.
This opportunity offers hands-on experience in graphic design and social media strategy—supporting high-profile events, crafting digital content, and enhancing Henrico’s growing brand as a sports and entertainment destination.
Key Responsibilities
- Design and develop creative content for digital platforms, including social media graphics, promotional materials, and event branding.
- Assist in managing and scheduling content across social media channels to increase engagement and visibility.
- Support marketing campaigns through content creation, copywriting, and visual storytelling.
- Conduct market research and trend analysis to inform digital strategies and creative direction.
- Help maintain and update event calendars, websites, and digital platforms with accurate and engaging content.
- Assist with the preparation of marketing materials for tradeshows, meetings, and client presentations.
- Contribute to the development of proposals and presentations by creating visually compelling graphics and layouts.
- Provide creative and logistical support during live events, including content capture for post-event promotion.
- Perform other duties as assigned by HSEA leadership.
Desired Qualifications
- Strong communication skills, both written and verbal.
- Professionalism and ability to engage with diverse stakeholders.
- Proficiency with Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere); Adobe Acrobat Pro; Microsoft Office (Word, PowerPoint,); familiarity with digital content tools is a plus.
- Experience with social media platforms and video content creation
- Excellent organization, time management, and multi-tasking abilities.
- Ability to work independently and collaboratively within a fast-paced team environment.
- Strong attention to detail and ability to meet deadlines.
- Photography experience preferred.
- Willingness to work occasional evenings or weekends for events.
Bonus Skills (Not Required, But a Plus)
- Interest in sports and entertainment.
- Experience in Canva, Adobe Express, and/or Hootsuite.
Learning Objectives
Build hands-on experience in creating digital content, graphic design, and brand aligned marketing materials for sports and entertainment initiatives.
- Learn to develop and implement social media strategies that drive engagement and promote events across multiple platforms.
- Strengthen skills in digital marketing, storytelling, and visual communication to support public-facing campaigns.
- Gain insight into the role of marketing and media in promoting sports tourism and enhancing community engagement.
- Collaborate with and receive mentorship from industry professionals while contributing to the execution and promotion of regional and national events.
Application Requirements
Please email the following to Jacquelyn Frame, Business Supervisor, at jacquelyn@henricosea.com:
- Resume with two references (including contact information)
- Cover letter indicating:
- Why you are interested in this position
- Three learning goals related to this opportunity - Unofficial transcript
- Portfolio (PDF or link to online portfolio) (curated collection of best work (typically 5+ pieces showing a range of skills that includes branding, digital graphics, layout, social media)
Please note: This is a learning opportunity and does not guarantee employment upon completion.
HSEA Mission
Through a remarkable team, exceptional partners, and a strategic focus, HSEA works to attract and host a growing number of sports and entertainment events while simultaneously building and supporting world-class facilities and infrastructure.